Landlords

LANDLORDS (2022)

Four video billboards installed along Wilshire Blvd. Los Angeles as part of the virtual exhibition Echoes, an experimental collaboration between Epoch Gallery and LACMA’s Art + Technology Lab. Link to virtual exhibition HERE

Landlords 1-4  introduces the landlord as mosquito, presented as a series of shimmering long-takes installed along Wilshire Blvd. The landlord-mosquito feeds, and never stops feeding, in a series of eternal loops. The videos conjure the mundane horror of the landlord-tenant relationship within an environment of wealth and property consolidation by large real estate corporations that withhold, rather than provide, housing— an investment strategy that relies on logics of scarcity and extraction.

billboard with monochrome purple/magenta image of mosquito with sparkles, billboard situated in ruins of construction on Wilshire Blvd. Los Angeles
a round wrinkled shape, close up of the body, with a mosquito perched on top against a black background
billboard with monochrome purple/magenta image of mosquito with sparkles, billboard situated in ruins of construction on Wilshire Blvd. Los Angeles
billboard with monochrome purple/magenta image of mosquito with sparkles, billboard situated in front of cement corporate building with grid of windows on Wilshire Blvd. Los Angeles
billboard with monochrome purple/magenta image of mosquito with sparkles, billboard installed on the facade of the Los Angeles County Museum of Art lined with palm trees on Wilshire Blvd. Los Angeles

Reverse Women

Sarah Rara, Reverse Women (2023) LED video billboard, Sunset Blvd. West Hollywood (photograph by Evan Walsh)

REVERSE WOMEN (2023)

LED video billboard, silent

Images of running women advance backwards in slow motion, as if the ground is being pulled out from under them, unsettling representations of femininity, agency, power, and progress. Unfolding backward in time, the work creates a sense of suspension, frozen yet always in motion. Reverse Women (2023) seeks to balance and hold multiple positions: affirming the strength and solidarity of women, while also expressing ambivalence and alienation in relation to the category of woman and attendant forms of exclusion. Whether the solitary subjects of Reverse Women (2023) are viewed as heroic or unsettling—or both—will vary along with shifting notions of gendered experience, locating an interval between identification and dis-identification. The gesture of running is pivotal, seen both as a sign of practiced liberation, wellness, and resilience, as well as a symptom of horror: escape, exhaustion, and flight. 

As in pharmaceutical advertisements, women run alone, generic stand-ins for the absence of pain. Mimicking the limited visual language used to define the intersection of liberation, care, and femininity, Reverse Women (2023) points to a system of limits that hold (or haunt) the subjects even as they enact a performance of feeling free.

Seen in reverse, desaturated, and in slow motion, an element of horror is inserted, along with a critique of implicit attitudes toward freedom and femininity within a nexus of gender, race, class, illness, and disability.

Commissioned by the City of West Hollywood Moving Image Media Art Program (MIMA)

Feb 1 – May 31, 2023 at 8743 Sunset Blvd. West Hollwood

Glowing LED billboard on Sunset Blvd. West Hollywood displays artwork entitled "Reverse Women"by Sarah Rara. Images of running women advance backward and in slow motion as if the ground is being pulled out from under them.

Screen Lovers

A monumental video projection onto a windowless wall of a five story building with downtown Los Angeles skyline in the background. The video shows an extreme closeup of a human eye filmed through a vibrant colorful array of screen reflections, it is ambiguous whether the eye is emanating light or receiving light.

SCREEN LOVERS

4k color video with sound, 2022

Through a series of extreme close-ups, Screen Lovers (2022) examines the way we modulate ourselves between onscreen and offscreen realities—as attention, intimacy, and surveillance operate across digital and physical space. Tracking the gaze, Screen Lovers (2022) attempts to discern forms of shelter, thought, and fluid time that are produced via screens and projection. Screen Lovers (2022) questions how we might participate in these hybrid encounters, authoring greater agency for ourselves– navigating welcome and unwelcome forms of visibility, and fissures between identity, technology, and the body.

A monumental video projection onto a windowless wall of a five story building with downtown Los Angeles skyline in the background. The video shows an extreme closeup of a human eye filmed through a vibrant colorful array of screen reflections, it is ambiguous whether the eye is emanating light or receiving light.
A monumental video projection onto a windowless wall of a five story building with downtown Los Angeles skyline in the background. The video shows an extreme closeup of a human eye filmed through a vibrant colorful array of screen reflections, it is ambiguous whether the eye is emanating light or receiving light.
A monumental video projection onto a windowless wall of a five story building with downtown Los Angeles skyline in the background. The video shows an extreme closeup of a human eye filmed through a vibrant colorful array of screen reflections, it is ambiguous whether the eye is emanating light or receiving light.
A monumental video projection onto a windowless wall of a five story building with downtown Los Angeles skyline in the background. The video shows an extreme closeup of a human eye filmed through a vibrant colorful array of screen reflections, it is ambiguous whether the eye is emanating light or receiving light.
A monumental video projection onto a windowless wall of a five story building with downtown Los Angeles skyline in the background. The video shows an extreme closeup of a human eye filmed through a vibrant colorful array of screen reflections, it is ambiguous whether the eye is emanating light or receiving light.

Perfect Touch (2021)

Perfect Touch, 2021, 2-channel 5k color video

In Perfect Touch 2021, a set of hands present string figure games in sequence: giving and receiving, relaying connections, modeling networks, patterns to inhabit, digit upon digit. The two channels, situated on opposite faces, form a digital embrace across a divide, mirroring with difference. String figure games model our interconnectedness, searching for a way to visualize the influence that one body exerts on another. Making use of the physical interval, Perfect Touch explores the in-between spaces and invisible entanglements between us, navigating connection alongside distance and loss.

Exhibited as part of Luminex “Dialogues of Light” an outdoor public art exhibition in downtown Los Angeles curated by Carman Zella of NOW ART

Projected on the North and South Faces of 1154 Olive St. Downtown Los Angeles April 11, 2021

photo credit: Ian Byers-Gamber

Lavender House (2020)

LAVENDER HOUSE

Lavender House, 2020, 4k color video with sound, duration 24:08

“Lavender House” narrates the life of a tenant and her evolving relationship to the empty house next door, a rent-controlled building left uninhabited, held from the market by real estate investors. “Lavender House” delivers an embodied history of rent control, anxiety, motherhood, and resistance. Part auto-fiction, memoir, and psychological thriller.

art, artist
art, artist
art, artist
art, artist
art, artist